Portrait movie for MS Awareness App

The pharmaceutical company BIOGEN Switzerland AG launched the "Cleo" app for multiple sclerosis (MS) patients in Switzerland. The app contains, among other things, film portraits of patients who provide an insight into their life with MS. In close cooperation with the protagonist Seraina Mischol, we created and realized the first short film.

The leading part of the CELO App Film during the shooting at Lake Thun

Our customer engagement capabilities

- Portrait film

- Script

- Planning

- Implementation

Portrait film

The sensitive cinematic portrait reflects not only her positive approach to the illness but also Seraina Mischol's entire joie de vivre. At the same time, the film integrates the local conditions and thereby consolidates its relevance for Swiss users.

Making of

The shoot took place in the region of Lake Thun, the area where Seraina Mischol is at home. Thanks to the perfect planning by the highly motivated protagonist and the perfectly coordinated team, all scenes were completed within one day.